MC

 

MC

Environmental

MC is Aotearoa’s largest litigation firm, by far. Their new office plays a major role in the quest for the best young litigators — the workplace of choice for the brightest talent.

The MC Centre was the first expression of our rebrand, bringing to vivid life our brand proposition of Credible Audacity. A walk through the office is a journey across the spectrum of this radical positioning, from serious to spirited. We pay due respect to the integrity of the profession and its history, whilst elsewhere nods to MC’s wit and humour are a rewarding delight.

The workspace is split into themed neighbourhoods, each celebrating different facets of contemporary Aotearoa. We reached out to NZ artists to interpret these themes as artworks. Special thanks to Israel Tangaroa Birch (Land), Xoë Hall (People), Yuki Kihara (Exploration & Immigration), Evan Woodruffe (Diversity), Mary-Louise Browne (Enterprise & the Human Mind) and Michael Hight (Capital), and to Charles and Janine Williams, whose Te Kāuta mural employs the brand colour palette to bold and dramatic effect.

A workplace like no other, for a law firm like no other.

Brand Identity
Spatial
MC Environmental
MC Environmental
MC Environmental
MC Environmental
MC Environmental
MC Environmental
MC Environmental
MC Environmental
MC Environmental

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